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style enthusiast based in skostredet. I want to be exuberated!

Thursday, 22 July 2010

My second short film installment: ROUQUINE

Rouquine is french for a redhead. The french theme in the film came about because of my interest in the french language. Meaning, quite simply that I'm taking a french language course. It just felt very natural to incorporate my everyday ongoings with my art.
I teamed up again with Finn Erik and Nils to create this film which is my second short film.
The film was shot over a 2 day period, 17th and 18th October 2009.
The ambience of the short is abstract, featuring a writer...The rest you will have to figure out for yourself and interpret it as you see fit.
I will like to thank everyone that was involved in every aspect of the film making process.
Merci beaucoup!

Watch the film here.

All images by Bent Renè Synnevåg.

Saturday, 26 June 2010

'Sensory perceptions based on growth'. Norwegian Rain at White Show, Milan

Norwegian Rain, my side project together with Alexander Helle, was among the shortlist of designers exhibiting at White Homme Basement in Milan last week.
It's a 3 day fashion trade show with a fresh and innovative approach to fashion business.
I arrived at Malpensa Airport on friday, a day after Alexander. My luggage however arrived a day later on saturday around 11pm. This is the second time this year and at the same Airport!

We decided to conceptualize the installation at the 'stand'.( ...more like a space with 2 adjoining rooms. A bunker from the WW2. Brilliant!) on sensory perceptions based on growth. Evolving the installation over the three day period.

Below is the result of our stand where we presented 'Norwegian Rain, collection number 2'.


NORWEGIAN RAIN's stand at the White Show in Milan evolved during the 3 day period of the fair.
Down in the basement, T-MICHAEL ( bespoke tailor/ designer) and Alexander Helle ( creative director) decided to create a space that reflected their thoughts and ideas. A space that they hoped would have a pleasant effect on the visitors. Pulling them out of the stressful buying process and transporting them into a realm based on dreams and reality. A space that meant that the duo would enjoy the time in the basement rather than being stuck down below.
Visitors may have experienced a quirky albeit pleasant room deep down in the bunker. 
Drops of inspiration... Probably not what you would expect from a rainwear maker.

20th-22nd June NORWEGIAN RAIN exhibited at White Homme Basement. A fashion trade fair in Milan.

                                                                         Day 1

Day 2

                                                                          Day 3

Friday, 26 February 2010


SVA IN MOTION is a web-based concept for all Scandinavian fashion films and high quality editorial work. Further reading here.
It's a creation of Svein Bringestad Bringsdal, who also created SVA MAGAZINE. Sva Magazine is a fashion window from Scandinavia) that previews fashion, photography and design. The magazine is distributed internationally.
My animation 'Amalie' is presented on their website and is also being screened at their installations at Steen og Strøm in Oslo. Check out Karen Gjelsvik's illustrations too!

Current issue of Sva Magazine (#3), is out now and next issue (#4), will be out on the 8th of April.

Get a copy will you!

Wednesday, 24 February 2010

Come Full Circle at Minimalen Short Film Festival

Come full circle has been shortlisted out of many short films and will be screened at the Minimalen short film festival sunday 7th march. 39 shorts were chosen out of the 151 films that were submitted. Details here.
Come Full Circle is a short film that I produced, co wrote and styled. Directed by Finn Erik and Nils. It was shown at The Norwegian Short Film Festival June last year and at Bergen Cinema last october. 
About Minimalen Short Film Festival
Minimalen is an annual, independent short film event, covering new international releases and retrospectives, as well as premiere screenings of new Nordic and Norwegian shorts. 
Based in the attractive old town of Trondheim, Norway, Minimalen came to life in 1988. 
Over five days in March each year, Minimalen screens around 160 shorts, roughly divided into three sections: Nordic and Norwegian competitions, International panoramas, and special programmes. Read more here.

The film can be viewed here.

Saturday, 13 February 2010





Shoes available at T-MICHAEL BERGEN( skostredet 9a), T-MICHAEL OSLO( kirkegata 20)



Monday, 1 February 2010


I'll be launching my first shoe collection this wednesday the 3rd of February.
1 shoe last, 3 styles and 5 colour combinations. It has been a long journey... I'll come back to that later.
Ridehuset in Oslo, Norway will be the venue. Tord Gustavsen will be spoiling us with a private concert.
Hope to see you all there.
The TLACE. 5 hole lace up derby style shoe based on one sexy shoe last. Blake construction, vegetable tanned full grain grainy leather and hand finished in Portugal.

PHOTO: Bent René Synnevåg

Tuesday, 12 January 2010


RIP Shigeo Fukuda


Japanese designer, Mr Shigeo Fukuda was a prolific, playful and a well renowned graphic/ poster artist. He was also a sculptor and a trompe l'oeil artist. More of the man and his work here.

I was introduced to him by Bent rené synnevåg, a friend of mine. Bent is also a photographer. He translates all my designs and projects into images.
Bent showed up with his moleskine jotter and presented me with the ideas for the 2010 collection shoot.
He had a sketch of this poster and the name of the maestro.

I did some reading on the man and we decided to shoot
the collection based on this poster.
Friends and friends of friends are rounded up (we do that a lot, since there are not many models in Bergen)
By this time Mr Fukuda had passed away. So it turned out to be a well fitting homage and tribute to the man and master.

The images that follow is my homage and tribute to Mr Fukuda, featuring my 2010 collection.
Introducing Snorre Martinsen- art director at mkbergen, Daniel Karlsen- jack of all trades and Henning Severud- as 'top models'.

Click for large size
Idea and images by Bent René Synevaag
Location: Skostredet, Bergen

Monday, 11 January 2010

French speaking Singer Getaway

The Singer Getaway and the Office carrier has been profiled by C'est magnifique!
For all you francophones, read the article here
Anglophones, don't despair, an English version will be posted shortly.

A bientôt.


Saturday, 9 January 2010

My foul-weather friend

Business student Alexander Helle, had an exchange year in Milan where he lived in a collective.
It changed his life.
The realization that his chosen path was way too sobering compared to his artistic and creative flatmates got him pondering.
He started cracking his analytic mind.  6050 rainy days clocked in his native city bergen led to a watershed.

Stylistic raincoats for men!

Alexander found me at my Tailoring studio in Skostredet, Bergen ( I've clocked 4536 days myself!). After an initial healthy dose of sceptism from my side, I joined forces with Alexander.
I drafted the patterns, handcrafted the prototypes, fittings, re design, more fittings...
We shopped around and sourced in fabrics from a reputable Japanese fabric manufacturer and before long Norwegian Rain raincoats were born.
Raincoats for men based on sartorial techniques and heritage. That actually keeps you dry!
The Raincho came to life at the café situated at the crossing of Rue Etienne Marcel and Rue Montmartre. Cafe Etienne Marcel, thanks for the serviettes.
Grandpeople are fully onboard and they create the visual profile. They know their stuff!

We just didn't want to get caught out in the rain again! Do you?

All pictures by Bent Renè Synnevåg
Click for full size